How To Stay Fit While Running Your Business
Almost 80 percent of North American adults don’t get the recommended amount of exercise each week, so here are some ideas on how to stay fit while running your small business. A busy work schedule has a lot to do with it. You basically walk to your car in the morning, walk from your car to the office door and then back again at the end of the work day. It can be even worse when you’re running your own small business, considering much of the grunt work is going to...
Snapchat: Why Your Small Business Better Be Marketing With It
If you don’t already use Snapchat while marketing your business, you should. While it began as a simple social media platform to share quick pictures and videos with friends and family, Snapchat has become one of the best ways to advertise to the growing demographic of millennials and young adults. According to Snapchat’s website, 41% of all 18-34 year-old's in the United States use Snapchat on a daily basis. On top of that Snapchat has reported that over 100 million people use the app every day and watch over 10...
How To Use Content Marketing to Boost Your Company’s SEO
You hear the term all the time: Content Marketing. But what does this generic sounding buzz word really mean? It’s an all encompassing phrase that tends to confuse people who read about it. But it can dramatically boost your company's search engine ranking (SEO) and help your business surge past your competitors. Essentially, it involves creating a piece of content and sharing it with your online network. The ultimate goal is other people seeing a piece of content and sharing it amongst their networks. This content-based, grass-roots marketing will improve...
An Intro To Google My Business and Local Search
With the way business is conducted today, it is increasingly more important to have an Internet presence for your company, no matter its size. If no one can find your website, what’s the point of going through the hassle of building one? This is where local search comes in. Not to worry, Google My Business is here to ensure that your business is easily found through local search results. It will drive more traffic to your website and will make sure your customers find your company exactly when they are looking...
How Focusing On Customer Reviews Can Boost Your Bottom Line
Wouldn’t it be nice if we could get in the minds of our customers for a day? Through the endless bounds of the Internet it can be an arduous task to understand what your customers are thinking, but luckily market research can give you some insight as to how your customers make purchasing decisions and how they behave online. Understanding the buying process that customers go through can go a long way in bringing more leads and sales to your online store. In a report released this year, Demac Media...
5 Killer iOS Apps to Boost Productivity in Your Office
Getting a small business off the ground these days requires focus and a commitment to productivity, so it makes sense to understand what iOS apps are out there that will contribute to productivity boosts in your office. Sure you can go onto the app store to scroll through some of the most recent lists, but sometimes going back to the old faithfuls, the tried, tested and true apps that have proven themselves with years of use, is the best way to go. If you’re trying to figure out how to cut...