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Welcome To The HostPapa Blog!

Here you’ll find all sorts of super useful information for making the most out of your web hosting experience
as well as countless tips and tricks for small business owners, freelancers, digital professionals and online entrepreneurs.

How to get serious about your small business in 2017
4 Jan

How To Get Serious About Your Small Business In 2017

It’s a new year, which means it’s time to get serious about your small business. We’ll try and stay away from all the cliches of New Year’s Resolutions, but let’s face it, it wouldn’t hurt to put in some more effort this year. It’s high time your small business began acting not so small, caught up with the digital trends and started generating the kind of buzz and revenue that it deserves.   Increase Small Business Legitimacy: One way to make your small business look more legitimate is to get a professional office...

WordPress 4.7 Vaughan Release
27 Dec

WordPress 4.7 “Vaughan” Released

WordPress recently released version 4.7 of their platform, titled Vaughan. The newest version of WordPress is named after the jazz vocalist, Sarah “Sassy” Vaughan, and is available for download or can be updated through your WordPress dashboard. The 4.7 version of WordPress is full with brand new features, all of which can be seen outlined below:   A new and improved default WordPress theme: With an all new version of WordPress comes an all new default theme for your website. The new default theme comes complete with immersive images and video headers to...

6 Crimes Santa Commits Every Christmas Eve
21 Dec

6 Crimes Santa Commits Every Christmas Eve

Christmas is a wonderful time of year full of holiday cheer, giving and general togetherness. Children are excited about the prospect of Santa Claus flying into town to deliver presents to all the good little boys and girls, but, in reality, parents should be blocking the chimney and barring the doors so the old man in the red suit can’t get anywhere near their children. You read that right, forget standing in line to take a picture with Santa, instead you should be calling the authorities whenever you catch a...

Creating the Perfect Holiday Newsletter for your Small Business
15 Dec

Creating the Perfect Holiday Newsletter for your Small Business

Creating the perfect newsletter for the holidays can be a great way to let your customers know what your company is up to and that you are thinking about them. The average opening rate for emails hovers a little over 20 percent, so you’ll have to customize your newsletter properly to make sure that a good amount of your audience reads it. One-third of email recipients open emails based on the subject line alone, which means it’s important to make the subject line something that readers will want to look...

The 5 Best Tools to Measure Social Media Success
12 Dec

The 5 Best Tools to Measure Social Media Success

Social media success can be hard to measure, especially for small business owners who may not be the most tech-savvy individuals. Regardless of your skills, social media has proven to be an incredibly important tool for businesses of all sizes. In fact, 64 percent of Twitter users and 51 percent of Facebook users are more likely to buy the products of brands they follow online through social media channels. Whether you’re pressed for time, don’t understand how certain content becomes popular or goes viral, or simply don’t like the idea...

Starting Your Business Without Letting it Hurt Your Family Life
7 Dec

Starting Your Business Without Letting it Hurt Your Family Life

We all know that getting a small business off the ground can be a strain on your family life. But it can be rough sitting at your desk knowing that every passing day is a wasted opportunity towards making your dreams come true. You figure you’ve spent enough time working for somebody else and making their company stronger. Now is the time to get your feet wet and set off on your own. The only problem is that you don’t want to start a company and then realize that it’s hurting...

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