8 Must-Have Web Management Tools for Small Business
Managing a small business and a website can sometimes feel both challenging and time-consuming. However, there are specific tools that can make it easier and more cost-effective, so you can focus on what you do best. In this article, we are going to discuss some of the best tools available to small business owners. 1. WordPress WordPress is the most popular content management system for creating websites. This CMS is well supported and has been around since 2001. The best part about WordPress is that it’s free. For small businesses, WordPress allows...
Small Business Costs for Building a Website
Most small business owners are subject matter experts in their line of businesses, but not when it comes to websites and hosting. For this reason, determining the cost of building a new site may be particularly challenging. While some things like a domain name and web hosting may be obvious, other cost considerations like plugins and website maintenance may not even be thought of at all when launching a website. No need to worry! We’ve got you covered with a list of key aspects you’ll need to think about when planning...
Video: 8 SEO Tips You Shouldn’t Ignore
For people who are just starting out, SEO can be a complex and occasionally strange field, but it doesn't have to be too complicated. We're making it way easier with this video that will cover 8 SEO steps you should go through if you want to improve your ranking. Looking for more details? Check out our full blog-post here. https://youtu.be/Um0m_B98V1M ...
How to Create Landing Pages that Convert
Landing pages are critical to the success of an online marketing campaign. Whether you are driving traffic via search engines (people get to you by searching for relevant business keywords) or through social platforms like Facebook, the landing page is your main conversion point. Landing Pages can also be considered the foundation of your relationship with your potential customers and the first place where you can determine them to take action, so you’ll need to give it your best. What Is a Landing Page and Why Is It so Critical? If you...
Quick Guide to Choosing Your VPS Web Hosting
If your website has slowed down or is crashing frequently because of large traffic spikes, it may be time to upgrade your hosting plan. A Virtual Private Server (VPS) is a wonderful affordable option for a growing business that doesn’t want to compromise on performance. VPS hosting plans offer multiple options, making the task of choosing the right one for your business challenging. To mitigate any confusion and to help you make the best choice, let’s break down what you need to know about VPS hosting and its different plan types. But...
Infographic: GDPR Compliance for Email Marketing
Does your newsletter follow the GDPR guidelines? Does your website include all the transparency requirements? GDPR compliance isn't as hard as you think. Fortunately for marketers and solopreneurs, it's possible to make their email marketing GDPR-proof. From including a privacy policy on your website, to the specific requirements for email marketing, we've got it all covered in this infographic. If you'd like to find out more about GDPR compliance, go to our full blog post here. Click on the infographic to view the full image. ...