5 Ways to Use Twitter for Business
Twitter started as one of the most intriguing of ideas for a social media platform. Users have 140 characters to share their message, in the form of a Tweet. Since the first ever Tweet, Twitter has become a social media giant with over 500 million Tweets being sent daily. Naturally, with such a wide audience, businesses of all sizes can use Twitter to help market their company. The social media platform offers many ways to engage with potential consumers, like Hashtags, Mentions, Trending Topics, Search, Moments and more. If you want...
How to Eliminate Bots From Your Website
You’ve probably heard of bots on the Internet by now, but you might not be sure on what they are or what they do. To be brief, Internet bots, or web robots, or simply bots, are a software application that automatically runs various tasks on the Internet. These tasks can be for good or bad, depends on the creator. Good bots are typically used to assist in automating tasks, like website scanning or data collection, and are generally used to make our lives easier. Bad bots, however, are a pain...
10 Website Mistakes to Avoid – Small Business Tips
A bad website can be detrimental to your business so you’ll want to avoid as many website mistakes as you can. 75% of consumers admit that they will judge a business’s credibility based on how good their website design is. For the most part, you will only have about 15 seconds to gain a visitor’s attention before they leave, so you’ll want to make sure that you leave the best first impression possible. We’ve compiled 10 mistakes for you to avoid when putting your website together: 1. Out-of-date business information If you make...
Crowdfunding: Everything You Need To Know
You have an idea for a book, movie, product, or game, but there’s only one problem. Where’s the startup capital going to come from? Crowdfunding has become a viable way to get started. In fact, it’s what most people turn to when they’re not interested in going to a bank or traditional investor. However, there’s more to it than simply posting a few lines on Kickstarter, a lot more. What is crowdfunding? Crowdfunding serves as a way for entrepreneurs, small business owners and creative professionals to acquire capital by asking a collective...
Website Speed: 5 Ways To Improve Your Site’s Performance
Website speed can be one of the most important elements to increasing traffic and improving conversions on your website. Nearly half of all Internet users expect a web page to load within 2 seconds or less. Moreover, every 1-second delay in page response can result in a 7% reduction in conversions. People in today’s day and age have a very short attention span and if your website doesn’t load quick enough for them, then you can expect to lose a lot of potential customers. If you know that your website doesn’t...
Growth Hacking – A Guide For Small Businesses
For being such a vague term, growth hacking actually has a rather specific meaning, and it’s not exactly what most people think. We want to explore this world, particularly by giving you a small business guide to growth hacking. This way, the benefits of growth hacking aren’t only available to fancy startups or companies with expensive development and marketing teams. What is Growth Hacking? Growth hacking is a process in which a series of speedy experiments are used across marketing channels and product development to find the best ways to grow a business. Of...