Meet Ryan – Content Marketing Assistant at HostPapa
Welcome to our new Employee Showcase series. Every month, we’ll introduce you to some of the many hard workers that show up every day and make HostPapa happen. From sales, to marketing, to development to customer service to IT, these are the people who are responsible for the well-oiled machine that you trust with your web hosting. Ryan Juraschka - Content Writer and Marketing Assistant Ryan is like the baby brother we always wanted! He’s been working here at HostPapa for almost two years now (more than a year of which has...
How to use Google Alerts to Monitor your Small Business Online
Google Alerts is an amazing tool that detects content changes on the internet and notifies you when those changes are noticed by Google (usually immediately). Originally launched in 2003, Google Alerts allow users to pick certain keywords or search terms and will notify them when those search terms appear online and will direct them to the site that published the specified keywords. For example, if you wanted to know when someone was writing about your business and what they were saying, you would set up a Google Alert to notify...
WordPress Theme Showcase: Ciqawel Barbershop Theme
Ciqawel is moody and clean WordPress theme that was designed to be used for barbershop and hair salon websites but, like all great WordPress themes, can be used for many other purposes as well. This WordPress theme is ideal for business owners who need an easy, attractive and effective way to share their work with clients, generate leads and increase brand exposure. It has purpose oriented design, responsive layout so it looks great on all devices, and special features like three different landing page options, blog layouts, galleries, services and...
What Super Bowl LI Can Teach You About Business Momentum
Loosely defined, momentum is simply a mass in motion. But in the world entrepreneurship, business momentum is a powerful force, essentially characterized by a series of successes. Political candidates and sports figures talk about it all the time. They see it as a necessary force and a requirement for implementing a winning strategy. In fact, if last night’s Super Bowl taught us anything (other than the fact that Lady Gaga’s use of synchronized drone flight was brilliant) it’s that once momentum starts to build, just about anything can happen. [caption id="attachment_1130"...
10 Significant Influencer Marketing Statistics From Last Year
Influencer marketing has been an effective and oft-talked about technique for the past few years and it shows no signs up letting up. In fact, Forbes recently predicted a massive boom in influence marketing in 2017. This infographic from Mediakix does a great job of detailing some of the more appealing figures surrounding influencer marketing potential from last year. Influencer marketing involves marketing products and services to those who have a sway over the things other people buy. This market influence typically stems from an individual's expertise, popularity, or reputation. Influence...
How HostPapa Protected Thousands of WordPress Users
Thanks to HostPapa’s server health monitoring and automatic vulnerability patching, almost 200,000 WordPress installations on HostPapa servers were quickly and automatically protected against a severe content injection vulnerability earlier this week, ensuring that not one single HostPapa customer fell victim to intrusions. Background: As part of a vulnerability research project, the good folks over at Sucuri have been auditing multiple open source projects looking for various security issues. While combing through WordPress, one of the largest open source content management systems on the market, they discovered a severe content injection (privilege escalation)...