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Welcome To The HostPapa Blog!

Here you’ll find all sorts of super useful information for making the most out of your web hosting experience
as well as countless tips and tricks for small business owners, freelancers, digital professionals and online entrepreneurs.

Product page infographic
26 Feb

Infographic: 10 Ways to Improve Your Product Pages

eCommerce industry keeps on booming, as people tend to do most of their shopping online. Regardless of what you might be selling or planning to sell, creating appealing product pages is a must. Every step of your customer's online experience will contribute to whether they will buy or not. However, the product page is arguably the most important step. This is where the customer will likely make the decision. So you need to make sure your product pages have everything to help make that decision a favorable one for you. In this...

22 Feb

Your Guide to Local SEO

Did you know that 50% of consumers who search for a local business on their smartphone, visit the business within 24 hours of searching? More importantly, 18% of local mobile searches lead to a sale within a day. The same survey also revealed that 68% of searchers used the ‘get directions’ or ‘call now’ buttons to reach or contact the local business. That’s the power of local SEO! If you do it well, you’ll have more people reach out as they search for your services. Why Should You Do Local SEO? The reason...

Ten Steps to Boosting Your Website’s Conversion Rate
19 Feb

Ten Steps to Boosting Your Website’s Conversion Rate

You already have your business website up and running, and it's generating leads, but how good is the conversion rate? If 10 prospective customers visit your site, do 3 of them convert? If so, that's pretty good, but it could always be better. If you want to turn more website visits into sales, this article will help you do it. We'll discuss all the big and little things you can do to improve your conversion rate, including how to: Streamline the buying process Focus on the value you bring Deal with prospects' objections ...

16 Feb

Infographic: 8 Steps to Setting Up Your Online Store

eCommerce opens up a lot of opportunities for practically everyone. You can easily run a successful business out of your garage, and you got all the tools to do it. However, to ensure you succeed at building your online store, there has to be a process. It may not be hard to set up, but you need to make you have everything you need done in a proper order. In this infographic, we have outlined the eight steps you need to take in order to build your online store. Read the...

15 Feb

10 Ways to Improve Your Product Pages

Creating an online store is no longer the technical challenge that it used to be—almost anyone can design and build a website where customers can buy their products. If you already have a physical store, then going online to expand your market reach is the obvious next step. Having an online presence will open up markets that you otherwise wouldn’t have access to. In some cases, making your products available online means taking your brand to the international stage. That can be very exciting, as it has the potential to dramatically...

12 Feb

How to Keep Your WordPress Website Safe in 2019

This is a guest post by Gary Stevens. Gary Stevens is a front end developer. He's a full time blockchain geek and a volunteer working for the Ethereum foundation as well as an active Github contributor. As the most popular web publishing platform and content management system in the world, WordPress has many features that web designers, developers, and administrators have come to love over the years. But such widespread popularity brings with it some major security concerns. The security issues involving WordPress are similar to the ones that plague Microsoft Windows....