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Welcome To The HostPapa Blog!

Here you’ll find all sorts of super useful information for making the most out of your web hosting experience
as well as countless tips and tricks for small business owners, freelancers, digital professionals and online entrepreneurs.

What Internet Cookies Are and How They Can Help Your Business
19 Nov

What Internet Cookies Are and How They Can Help Your Business
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Internet cookies are used behind the scenes to enable many standard website features. What's more, the data gathered by cookies allows site owners to analyze how visitors interact with their site, then make changes that increase site performance and provide a better user experience. This article will explain exactly what internet cookies are and how they are commonly used, delving into some of the typical ways that cookies can help small businesses.  While cookies are an integral component of normal website functionality, they often involve collecting users' personal information, so we'll wrap...

Hello Bar: An Alternative To Annoying Popups On Your Website
15 Nov

Hello Bar: An Alternative to Annoying Website Pop-ups
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Many websites use pop-ups to display important messages and offers, but research shows that most users don’t like pop-ups. Thankfully, they aren’t the only way to communicate with your visitors.  A more laid-back and less intrusive option you can use in place of pop-ups is hello bar, also known as sticky bar. If you feel pop-ups may ruin the experience of using your website but you still want a method of displaying offers, announcements, and CTAs, then a hello bar is an effective alternative you can try. Pros and Cons of Using a...

Heatmaps: What They Are, How They Work & Why You Should Use Them
12 Nov

Heatmaps: What They Are and Why You Should Use Them
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Wouldn’t it be great to know why your website visitors click on one call to action button and not another? Wouldn’t it also be cool to analyze their behaviour so you can better understand design flaws or other problems? Or to know how many of your blog articles they read?  Heatmaps are the answer to many of these questions. Seeing information differently always works, and data visualization is something that has existed for decades. The purpose of heatmaps for websites is to understand information that otherwise would end up in a...

Why visitors leave your website
8 Nov

14 Reasons Why Visitors Leave Your Website
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In measuring website performance through tools like Google Analytics, there’s a metric called bounce rate. It reflects the number of visitors who visit your site and then leave after viewing only one page. Your site’s bounce rate can be a reliable indicator of whether your visitors’ first impression is good or bad. If your bounce rate is high, you will need to make some changes to your site. This article will explain the most common reasons why users leave a website prematurely. Corresponding with each reason, we’ve also provided some actionable advice about...

Important Website Metrics To Track
5 Nov

9 Important Website Metrics You Should Track
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Every website owner wants to maximize their site’s performance, but it’s not always obvious which performance factors best reflect how a site is doing. If this topic is of interest to you, you've either created a new website and want to start measuring its success, or you've already got a site and want to keep track of its performance. To do that, first, you need to understand what kind of metrics will best tell you how well your website is performing.  In this article, we’ll explore nine useful website metrics. 1. Number of Visitors Before...

Infographic header
4 Nov

Infographic: Five Ways to Avoid Plugin Crashes on Your WordPress Website
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If WordPress is your CMS of choice, then you are likely using plugins. For WordPress, simplicity is the absolute priority, while plugins allow you to add all the extra functionality you might need. However, sometimes things go sideways, and a bad plugin or a plugin left without updates can cause serious problems. In this infographic, we outline the five essential ways to make sure a plugin doesn't crash your website. Remember to keep track of your plugins and always do your due diligence before installing a new one. Click on the image...