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Welcome To The HostPapa Blog!

Here you’ll find all sorts of super useful information for making the most out of your web hosting experience
as well as countless tips and tricks for small business owners, freelancers, digital professionals and online entrepreneurs.

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22 Aug

5 Tutorials to Help You Use HTML5

There has been a lot of buzz lately about HTML5, the newest hyper text markup language for websites, and the replacement of HTML4 (which was released in 1999!). Since then, the Internet has changed drastically, making the change to HTML5 necessary. HTML is the language used to describe what a web page should look like. A big advantage of HTML5 is that it’s more functional and provides users the ability to create more advanced websites including adding animation and apps. It sounds fairly straightforward but we have just skimmed the surface on...

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14 Aug

Make Your WordPress Site More SEO Friendly with These Top 3 Plugins

WordPress is a popular publishing platform used by millions of people. Not just for bloggers anymore, this tool is being used by many including small and medium-sized businesses, ecommerce companies, and even large corporations to expand their online presence. Its ease of use and affordability compared to other content management systems is what makes it so popular. It also has very good SEO value especially with the right WordPress plugins that are easily available. Some of you are probably already aware of the thousands of plugins out there while some who...

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31 Jul

4 Ways to Run a Successful Email Marketing Campaign

Email is arguably one of the most important marketing tools for any business. So why is it that many small and medium-sized businesses don’t give it the attention it needs to see a positive ROI? You may feel that you don’t have enough time or money to deal with emails but a few inexpensive strategies can help make email marketing a more positive experience. Take the following strategies into consideration to run a successful email marketing campaign for your business. 1. Format, style, and length Customers don’t want to be bombarded with...

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24 Jul

5 Ways to Bring Your Small Business Online

Building an online presence from the ground up can be very intimidating for small businesses. Creating a Facebook page and Twitter account and calling it a day just doesn’t cut it in today’s competitive business world. Check out the following points on building an online presence for your own small business.

  1. Invest in a professional website.
    A lot of small businesses have a website but many can be outdated and poorly designed. Your website is a reflection of your business. Therefore, it’s worth it to invest in making it up to date and easy to navigate. Don’t forget to make your website mobile accessible as well. The mobile market is growing with more people visiting websites on their phones and tablets instead of on a desktop or laptop. As a result, it’s important to keep in mind important mobile aspects when designing a client-friendly website. Check out Responsinator. This tool shows how your website looks on different phones and tablets so you know exactly what customers see when visiting your site.
security
18 Jul

WordPress Security Issues Result in Blocked Emails

As a result of the latest WordPress security vulnerabilities, some of HostPapa’s servers have been blacklisted for email delivery. Emails sent by some of our clients have been blocked. We strongly recommend that all clients upgrade their WordPress installs immediately to avoid any further issues with their emails. You can learn more about WordPress’ security upgrade here. You can update your WordPress install by going to your WordPress Dashboard. HostPapa is diligently dealing with the issues their clients are facing, and are working to resolve the issues as quickly as possible. We apologize...

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17 Jul

5 Secrets of Dead Simple SEO

SEO experts spend months poring over SEO techniques. But there are plenty of small tweaks you can make in a fraction of the time. The DIY approach will never replace the expertise of a dedicated analyst, but it could start you off on the right path, making it easier for an SEO consultant to take over in the future. In fact, these simple tweaks are the foundation of most small business websites. Here are five easy optimization tips you may not have thought about yet. All of the advice is aimed at...


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